Terms & Conditions

Coupang Terms of Use

Last updated: Nov 1, 2022

1. Introduction

Thank you for using Coupang.

These Coupang Terms of Use (the “Coupang Terms of Use”) will apply when you purchase products or use other services through our Coupang apps or Coupang website (“Coupang E-commerce”), which are operated by Coupang Taiwan Co., Ltd. (“Coupang Taiwan” or “we”) (services provided through Coupang E-commerce will be referred to collectively as the "Coupang Services"). If you use any of the Coupang Services, you will be agreeing to the Coupang Terms of Use, so please read the following carefully.

2. Service-specific Terms of Use

We offer a range of Coupang Services, and additional terms and conditions may apply. When you use a Coupang Service, you will also be subject to the terms, conditions, policies etc. applicable to that Coupang Service. If these general Coupang Terms of Use are inconsistent with the service-specific Terms of Use, the service-specific Terms of Use will control to the extent of the inconsistency.

3. Use of Coupang Services

In order to use the Coupang Services, you must register an account. If you wish to register an account, please enter the required information on the account registration form, register a valid payment method (a credit card, debit card or other payment methods designated by Coupang Taiwan), and declare that you agree to the Coupang Terms of Use. When we approve your registration request, an agreement will be deemed to have been made between you and us in accordance with the Coupang Terms of Use. We may reject any registration request at our discretion.
If you are under the age of 20 or the legal age prescribed under the applicable law, please use the Coupang Services through your parents’ or legal representative’s account under their involvement.
You must not use Coupang E-commerce or the Coupang Services for any purpose that is unlawful, potentially illegal, not in accordance with general commercial integrity, conflicting with Coupang Terms of Use or other applicable terms, or fraudulent. The Coupang Services must be used in accordance with the principle of fairness and honesty, and solely for ordinary purposes in accordance with the Coupang Terms of Use. Please note that we may, within the extent permitted by the laws, restrict the provision of the Coupang Services or the purchase of products, your request for refund or return of the products purchased, or request you to undergo certain procedures, (such as age and identity verifications), make relevant applications, or provide certain evidence in order to comply with applicable laws and regulations, or under our reasonable doubts of you or anyone violating the law, potentially affecting the market or normal transactions, misusing Coupang Services, engaging in transactions for purposes of resale or other than general consumption, using unfair means to conduct competition or to seek profits (collectively referred to as "Illegal/Improper Uses"). The aforementioned Illegal/ Improper Uses include but not limited to: abnormally frequent and excessive purchase of products of the same or related brands, applying for or having multiple Coupang accounts, abusing free shipping and fast returns without providing proof or reasonable explanation, using Coupang accounts to harass, insult and threaten Coupang (including customer service staff) and third parties.
If there is any change in your membership details registered through Coupang E-commerce, please reflect such change on your Coupang account details.
You are responsible for managing your account’s user ID and password. Please do not provide or disclose your ID or password to any third party, or allow any third party to use your ID or password. You will be responsible for any action taken using your account.
If we become aware of any unauthorized use of your account or we deem it necessary, we may restrict or suspend the use of your account and relevant transactions without notice.
If you violate the Coupang Terms of Use, you must return to us all profits arising from such violation and compensate us for any damage or losses that we incur. Further, you will not have the right to object with respect to any measures that we take, such as the suspension of your account, the suspension of the provision of any services, and any cancellation of orders.

4. Provision of, and Changes to, Coupang Services

We conduct the purchase and sale of products through Coupang E-commerce and provide other ancillary services to you. We may, at our discretion, add or change any service that is provided through Coupang E-commerce. A purchased product’s name, price, content, specifications and other relevant information about the product and any limitations on your order (e.g. limitations on purchase quantities and purchase conditions), all of which will be indicated on the product details pages, as well as the Coupang Terms of Use, will constitute a part of the sales contract binding on you. If any particular product becomes unavailable (e.g. due to the product being sold out or due to a change in its specifications) thereafter, we may change the details of the product based on the sales contract that was concluded with respect to the product or the transaction may be canceled and you will be refunded. In such a case, we will notify you of such change reasonably promptly.

Subject to the preceding Article and paragraph, we may, at our discretion and without prior notice, refuse to provide the Coupang Services, cancel the license to use the Coupang Services set forth in Article 7 below, delete or edit any content of the Coupang Services, , deactivate your account, cancel your orders, or change or suspend any campaigns, promotions, etc. We will not be liable for any damage or losses suffered by you as a result of the foregoing.

5. Personal Information

Any personal information relating to you that we acquire in connection with the provision of the Coupang Services will be handled in accordance with our Privacy Notice. Please read our Privacy Notice for details.

6. Electronic Notices

You consent to communicate with us and declare intent to receive communications from us electronically.
We may send notices to you by e-mail, SMS, notifications made through Coupang E-commerce (e.g. our app’s push notifications) or telephone. Notices to unspecified customers may be posted through Coupang E-commerce instead of giving notices to individual customers. You agree that, through these notices, the communication set forth in these notices will be deemed to have been made in writing.
You may, at any time, refuse to receive such notices, except in relation to guidelines that we send to you in order to satisfy any obligations under applicable laws and regulations, our responses to inquiries received from you, and information relating to transactions made through Coupang E-commerce.

7. Copyright

Copyright and all other intellectual property rights in any copyrighted work prepared by us will belong to us. We grant to you a limited, non-exclusive, non-commercial and personal license to use Coupang E-commerce and the Coupang Services (including accounts, IDs, etc. that are required for their use) in accordance with all terms and conditions specified by us. You must not assign, transfer or sublicense the aforesaid license, or use the aforesaid license for any purpose other than the ordinary use of Coupang E-commerce or the Coupang Services, such as the ordering of products.
You must not, without our prior written consent, use any information provided to you through Coupang E-commerce or the Coupang Services (including software provided to you in connection with Coupang E-commerce or the Coupang Services (the “Coupang Software”)) for any purpose other than the use of the Coupang Services, including by way of reproducing, copying, downloading, modifying, creating derivative works, exporting, transmitting, publishing, distributing, licensing, leasing, selling, transferring, any collection and use of any product information (such as descriptions or prices), any use of data mining, robots or similar data gathering and extraction tools, or making publicly available such information, or by any other means. You must not decompile, reverse engineer, disassemble or modify any Coupang Software. We may provide updates for the Coupang Software from time to time without notice. The use of a Coupang Software may involve the use of services provided by third parties, which may or may not be free of charge, and such services may be subject to their respective terms of use. If there is any conflict between these individual terms of use and the Coupang Terms of Use, these individual terms of use will prevail.
If you use the license granted to you in violation of the Coupang Terms of Use, the license will be terminated immediately.

8. Trademarks

The rights to all trademarks and logos displayed through Coupang E-commerce belong to us or third parties. Accordingly, you must not use them without the prior written consent of us or their owners.

9. Content Provided by Customers

You may post textual, audio, photographic, video and other content ("User Content"), such as reviews on products, through Coupang E-commerce. You agree to grant to us the right, including a non-exclusive, royalty-free, perpetual, irrevocable, complete and sub-licensable license, to use, reproduce, change, adapt, make publicly available, translate, create secondary works, distribute, and display to the world in any form of media, the User Content. This license will continue even if you stop using the Coupang Services or your account has been suspended.
You represent and warrant that: (1) you are the exclusive owner of all User Content, or have all rights to grant the rights relating to the User Content that are set forth above; (2) your posting of the User Content, our use of the User Content, etc. will not infringe any third-party intellectual property rights or other rights, or constitute a violation of applicable laws and regulations; and (3) the User Content is accurate.
We will have the right to monitor the content of all User Content, and edit or delete any User Content that we deem inappropriate (including, without limitation, anything that violates laws or regulations, or is factually incorrect, violent, obscene, defamatory, or infringes any person’s right to privacy, intellectual property rights or other rights). Such monitoring is not an obligation on us, and we will have no obligation or responsibility in respect of any User Content.

10. Claims Relating to Intellectual Property Rights

If you believe that any copyright or other intellectual property right that belongs to you has been infringed in connection with Coupang E-commerce, please contact us using the contact details set forth in Article 17 below.

11. Use of Google Maps and Google Translate

The Coupang Services incorporate Google Maps’ functions and contents, and may contain translations or other services powered and provided by Google (collectively, the “Google Services”). You understand and agree that the use of the Google Services requires you to abide by the terms and policies set forth below. If you fail to comply with any of the following terms or policies, we will have the right to suspend or terminate your use of the Coupang Services.

You may not use the Google Services or any part thereof for the following purposes:

infringing, or promoting the infringement of, legal rights of other persons (including the infringement or misappropriation of intellectual property rights of other persons);
engaging in, promoting and encouraging misconduct;
any purpose that is illegal, invasive, infringing, defamatory or fraudulent (including phishing, pyramid schemes and website mirroring);
any purpose related to sexual content, services and products (including escort services, erotic massage services, pornographic images and sex-related devices);
deliberately distributing viruses, worms, Trojan horses, corrupt files, fraudulent information, or other items of a destructive or deceptive nature;
interfering with the use by users of the Coupang Services, delivery company staff or other related persons of the Google Services functions, or equipment for the provision of the Google Services functions;
invalidating, interfering with or avoiding any aspect of the Google Services functions;
generating, distributing, making publicly available or promoting unapproved mass emails, promotions, advertisements or other solicitations; or
accessing other Google products or services using the Google Services functions or interfaces provided by the Google Services functions, in a manner that violates the terms of use of other Google products or services.

12. Disclaimer

All Coupang Services, products, information, contents, etc. provided through Coupang E-commerce are provided on an "as is" and "as available" basis, unless otherwise stipulated in writing. We make no representation or warranty, whether express or implied, with regard to the nature of the Coupang Services, the information displayed on Coupang E-commerce (including product descriptions), the contents of Coupang E-commerce, or any products or services provided through Coupang E-commerce, including any representations or warranties of accuracy, reliability, and any implied representations or warranties of merchantability, fitness for a particular purpose, and non-infringement. You will be solely responsible for the use of Coupang E-commerce and the Coupang Services.
We do not warrant that the information, contents, servers and electronic notices sent by us, which are displayed through Coupang E-commerce or the Coupang Services will not be infected with viruses or other harmful elements.
In addition to the above, to the extent permitted by laws and regulations, we will not be liable to you for any damage or losses (including, but not limited to, direct, indirect, incidental, punitive and consequential losses) arising out of the use of Coupang or the Coupang Services.
If any of the events set forth below occurs, we will have the right to suspend, change or terminate any of the Coupang Services, and we will not be liable for any damage or losses (including loss of profits that were expected from the use of the Coupang Services) suffered by you as a result of such suspension, change or termination:

any natural disaster, intervention, order or request of a governmental agency, or epidemic, or any other force majeure event that is equivalent to the foregoing;
any inability to continue the provision of the Coupang Services due to a change in the nature of our business, a transfer of a business to a third party or any other reason; or
any maintenance, inspection, replacement of any telecommunications equipment, or any disruption of communication.

Notwithstanding anything to the contrary, if you are unable to use the Coupang Services due to any reason that is attributable to you, we will not be liable for any damage or losses incurred by you that arise out of or in connection with such inability to use the Coupang Services.

13. Indemnification

You will defend, indemnify, and hold harmless Coupang Taiwan, our affiliates, and our and their respective officers, directors, employees, representatives, and agents, against any third-party claim, loss, damage, settlement, cost, expense, administrative penalty, or other liability (including, without limitation, attorneys' fees) arising from or related to your use of Coupang Services or your violation of the Coupang Terms of Use.

14. Sanctions and Export Control

If you are subject to any sanctions imposed under U.S. sanctions laws, you will not be permitted to use the Coupang Services.

You will be obligated to comply with all applicable export and re-export control laws, including U.S. export control laws, in connection with all products, software, technology and services provided through the Coupang Services.

15. Amendments to Coupang Terms of Use; Severability

These Coupang Terms of Use took effect on 7/7/2021 and were last updated as stated above. We may change the Coupang Terms of Use, Service-specific Terms of Use and policies etc. If we change the above-mentioned Terms of Use and policies, we will post the revised ones through Coupang E-commerce, together with the effective date of the change. We will obtain your advance consent to such changes where required by applicable law. To the extent permitted by laws and regulations, the revised ones will apply to the use of the Coupang Services on or after the effective date that is posted through Coupang E-commerce. If you continue using the Coupang Services on or after the effective date of the change, you will be deemed to have consented to the revised Coupang Terms of Use, Service-specific Terms of Use and policies.
If the event of any ambiguity in the provisions of the Coupang Terms of Use, to protect customers’ interest, we agree that the interpretation in favor of customers will prevail.
Even if any individual provisions of the Coupang Terms of Use become invalid for any reason, such as due to a conflict with mandatory provisions of applicable laws, they will not affect the validity of the other provisions of the Coupang Terms of Use.
If we transfer or assign our business relating to the Coupang Services, we will have the right to transfer, to the transferee or assignee of the business, our legal position under the Coupang Terms of Use, any rights and obligations thereunder, and any customer information relating to you. You will be deemed to have given your prior approval with respect to such transfer or assignment.

16. Governing Law and Jurisdiction

The validity and interpretation of the Coupang Terms of Use, and any dispute relating to the Coupang Services will be governed by the laws of Taiwan.

The Taiwan Taipei District Court will have jurisdiction in the first instance over any dispute between the parties relating to the Coupang Services.

17. Contact Details

If you have any questions about the Coupang Services, Coupang Terms of Use or complaint in connection with the Coupang Services, please contact us using the contact details below: